Proposição de um guia técnico para estruturação da jornada do empreendedor em parques tecnológicos: contribuições a partir do ecossistema do Porto Digital

Abstract

ABSTRACT Innovation ecosystems and technology parks have become strategic environments for the development of technology-based entrepreneurship by promoting interactions among organizations, universities, and government institutions. However, despite their relevance, there is a lack of structured instruments capable of systematically guiding entrepreneurs throughout the different stages of business development. In this context, this study aims to propose a technical guide for structuring the entrepreneurial journey within technology parks, using the Porto Digital ecosystem as an analytical reference. Methodologically, this research is characterized as applied research, with a qualitative and propositional approach, based on bibliographic and documentary analysis concerning innovation ecosystems, entrepreneurial journey, and dynamic capabilities. As a result, a technical guide was developed and organized into five macro-stages — awareness and ideation, business structuring, validation and experimentation, growth and consolidation, and ecosystem integration — accompanied by a visual representation and a synoptic framework presenting institutional actions, mobilized capabilities, and monitoring indicators. The proposal seeks to contribute to the systematization of support practices for entrepreneurship in innovation environments, offering an applicable tool for technology park management while expanding the debate on the integration between theory and practice in innovation management.